Google Ad Words was an interesting experience. I had a $20 budget that I spread across multiple weeks. My blog has a specific audience so I had to buy views for specific terms like “OwnCloud”. There are many features like campaigns if you are an actual business trying to see what ads are the best bang for a buck. They also make sure you know you can call Google and get assistance setting up your ad campaign, along with coupons.
The results? Really good. I saw 200-400% increase per day. I had the best months, weeks, and days for page views in my blog’s history. Most of my views were for only a few, popular articles. After it ended, my page views went back to normal.